• Finance Helps Your Profit Secure if You Scale Properly

    Finance Helps Your Profit Secure if You Scale Properly

    A great commerce experience cannot be distilled to a single number. It’s not a Lighthouse score, or a set of Core Web Vitals figures, although both are important inputs. A great commerce experience is a trilemma that carefully balances competing needs of delivering great customer experience, dynamic storefront capabilities, and long-term business — conversion, retention, re-engagement — objectives. As developers, we rightfully obsess about the customer experience, relentlessly working to squeeze every millisecond out of the critical rendering path, optimize input latency, and eliminate jank. At the limit, statically generated, edge delivered, and HTML-first pages look like the optimal strategy.

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  • Business Makes Your Profit Double if You Scale Properly

    Business Makes Your Profit Double if You Scale Properly

    A great commerce experience cannot be distilled to a single number. It’s not a Lighthouse score, or a set of Core Web Vitals figures, although both are important inputs. A great commerce experience is a trilemma that carefully balances competing needs of delivering great customer experience, dynamic storefront capabilities, and long-term business — conversion, retention, re-engagement — objectives. As developers, we rightfully obsess about the customer experience, relentlessly working to squeeze every millisecond out of the critical rendering path, optimize input latency, and eliminate jank. At the limit, statically generated, edge delivered, and HTML-first pages look like the optimal strategy.

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  • Designing Machine Intering For Vehicles Of The Future

    Designing Machine Intering For Vehicles Of The Future

    A great commerce experience cannot be distilled to a single number. It’s not a Lighthouse score, or a set of Core Web Vitals figures, although both are important inputs. A great commerce experience is a trilemma that carefully balances competing needs of delivering great customer experience, dynamic storefront capabilities, and long-term business — conversion, retention, re-engagement — objectives. As developers, we rightfully obsess about the customer experience, relentlessly working to squeeze every millisecond out of the critical rendering path, optimize input latency, and eliminate jank. At the limit, statically generated, edge delivered, and HTML-first pages look like the optimal strategy.

    Read More